Kecheng's research work can be found in requirements studies, information systems analysis and design, object methods for systems engineering, normative modelling of software agents, e-commerce systems design, agent-based systems for e-commerce, HCI and CSCW. He is a leading researcher in Organisational Semiotics, where one single authored and two jointly edited books by him can be found.

Lily Sun, with a background of computer science, earned a PhD in information requirements for strategic decision support. She has experience in software engineering for educational and commercial applications. Her research interests and recent publications are found in information systems, requirements modelling, IT for strategic management and e-commerce systems.

Michael Evans, with a background in web engineering, has a Ph.D. in distributed information systems. His PhD thesis, 'A Model for Managing Information Flow on the World Wide Web', represents his current research interests: information flow and the semantic web.  He has worked in academia and industry on several large research projects in telecommunications, the web, and e-learning.  Having worked at all levels of the web, from designing new mark-up languages down to the telecommunications protocols that ultimately carry its bits, he is now researching above the web to model the emerging  information flows conveyed by its content.  His research interests lie in the fields of memetics, situation theory, web dynamics, and web semantics.

With a background in visualization, software agents and distributed systems, Penny is currently involved in applying semiotics to systems analysis and design, and to embedding knowledge from this process in AI systems. Particular focus for this work is currently personalization of intelligent buildings. The work takes an agent-based approach to giving the users, and other stakeholders, direct representation in the intelligent operation of a building. The system aims to resolve conflict between the goals of the occupants (in optimizing their work and living conditions), and the building (in reducing energy consumption). Key aspects are the learning of preferences (from occupants) and the elicitation of policy (from all stakeholders). Semiotics is being used to understand the interplay between people and buildings in a general sense, and to discover relevant affordances and associated norms, so that this information can become the knowledge base of the software agents.

Simon research project: deals with workflow modelling; providing an extension of MEASUR; Enterprise simulation for business and Information Technology Co-Design with Information Systems Engineering. He is also interested in Grid techniques for collaborative work.

Jennifer is doing PhD. Her research areas fall into content management and software engineering. She applies the Organisational Semiotics theory to model domain knowledge and overcome semantic conflicts in order to support content sharing and reuse. She devises a method from the semiotic approach for semantic interoperable content management and has been doing case studies in the area of eLearning for validation.

Holly is doing a PhD , looking into various areas within web based systems and virtual organisations.

Khadi researches into Requirement Engineering. She applies Constructivism and Semiotics theories together with Semantic Web and Software Agents techniques to support and facilitate personalization of learning objects stored in heterogeneous and distributed repositories.  Other areas of interests are Grid-based e-learning systems for sharing and syndicating heterogeneous resources and content discovery.

Wenge Rong, PhD Student, University of Reading
E-mail: w.rong@reading.ac.uk
URL: http://www.personal.reading.ac.uk/~sir05wr/

Wenge is doing his PhD in system integration, organizational strategy and e-government areas.

Rick Liang, PhD Student, University of Reading
E-mail: sir05ll@reading.ac.uk
URL: http://www.sse.reading.ac.uk/people/R.Liang.htm

Rick is doing his PhD research into two main areas which are the Norm-Based System analysis and Design and the Artificial Intelligence. Based on the current multi-agent system for normative organisational modelling, his research goal is about the development of the Norm-Based multi-agents system engine which can help to achieve the proper decision making and system automation.